Thursday, 31 March 2011

Test Message Campaign - Successful SMS Text Messaging Strategies

Are you aware that mobile text messaging, when used correctly, will make your company rule your sector? Cellular devices are now a lot more than PCs and the number continues to expand. And any experienced businessperson who embraces text message marketing with a test message campaign will definitely experience rewards. Nevertheless many people frequently wonder how to do this type of marketing without making any mistakes.

Well, although there isn't any guideline which is totally accurate, I have a few suggestions which can help.

Stay away from kids' text messaging jargon. Unless of course your product is purely for the children, jargon can be quite a turnoff for the older age group. Simply utilize standard phrases and vocabulary which the regular individual is accustomed to. A few modern phrases might not hurt nevertheless use caution; your terminology will probably deter some individuals or be a product drawing clients to your company.

Acquire a supplier which sustains your goals and is also affordable. Picture yourself owning a text messaging club with thousands of participants as a few companies have. Broadcasting hundreds and hundreds of email messages could be pricey. You will need a supplier which can enable this type of mass communications at a price you really feel confident with.

Incorporate text-message marketing with other advertising techniques. Consider attracting new clients to your shop by using texts; discover how to include text messages getting your internet site to be a web wonder. Try to find methods which traditional media could be incorporated in your marketing campaign. A bit of ingenuity is all that you need. Don't forget you have to try out everything.

Hold competitions, have particular offers and present discount coupons. This is usually a major one. Should you have 'a purchase one get one free of charge offer' absolutely nothing can bring a ton of clients like text message marketing. Have individuals contend for beneficial prizes by sending out messages in which brand your company.

Have patience and allow some time to develop your program. As with every business undertaking, time will be the deciding factor. You will need time to develop a cellular number listing and it will take time to get in touch with your list members. Therefore do not stop trying too quickly.

You most likely don't possess a mobile listing right now. Begin accumulating your client's cell phone numbers. This is actually the most useful resource you could ever obtain. Begin by offering discount coupons in return for their numbers. You may be amazed by how loyal they will be. However provide legitimate explanations why you require their numbers. Point out something like' from time to time you will have sales for devoted clients solely therefore you need a way to communicate the messages promptly.'

MobileMarketingUSA.org is a trusted online source for the mobile Web. Local small business owners are just starting to hear about the promotional strategies behind a text marketing campaign. As a local business owner you can get the jump on your local competition by utilizing new and exciting mobile marketing techniques starting with the creation of a mobile friendly website. Visit us today at http://mobilemarketingusa.org/ and learn about the mobile web and the text marketing strategies you can implement to increase sales within your company.

Article Source: http://EzineArticles.com/?expert=Randy_G_Bess

Never Miss an Appointment With SMS Scheduling

SMS Scheduling can be very good for many purposes. It is a boon for those who always get into trouble for forgetting loved ones birthdays or anniversaries or any important occasions. Another very good reason for SMS scheduling is in business. Regular communication is a very important aspect of successful business to sustain a good relationship with customers. Scheduled communication with your customers regularly of important events is a very good opportunity to increase the customer loyalty. You can send scheduled SMS of the sales events and promotional campaigns to your regular customers. SMS scheduler can be of very good help in establishing your business even if it is small, medium or large business. In this era of modern communication, one should utilize the technology to its fullest for their maximum benefit. You have to remember that if you are not leveraging this opportunity, there are others who will and lure your customers away from you.

SMS or short Message Service is a great way to keep you connected to your friends and family or customers or employees or potential clients. You can send your customers daily, weekly text messages to let them know the promotional offers or when new stocks come in if you are in a product oriented business. You can even send them promotional discount vouchers for your special and loyal customers or on their special days such as birthdays or anniversaries. If you are in the service business, you can utilize the SMS scheduler to notify the progress of their project at frequent intervals. SMS is a great way for improving the business without having to actually talk to each of your client or customers. Even the customers would prefer SMS rather than calls as the calls could get annoying at certain times. SMS scheduling is also very good for sending reminders for appointments and also for letting them know of any cancellations. Tele-marketing is the current trend, and SMS marketing is a step ahead without irritating your customers. Also you can schedule to send a single text to multiple persons at the same time as well. You can save a lot of money in marketing your business as you do not have to invest for hiring people to do your marketing. Instead, you can just draft a marketing message all by yourself and schedule it to send it any day or time as you please. Some of the scheduler even let you choose whom to send the message based on certain criteria like age, gender or even something else. You can really make use of the SMS scheduler to promote your business if you do it wisely.

The process of scheduling the SMS is also very easy. All you have to do is type up the message you want to send and save it in 'drafts' folder. Open the SMS scheduling application and enter the date, time on which you want to send the SMS. If you want to send it to all the people in your contact, do that or select the persons you want to send, or the criteria based on which you want to choose whom to send and the process is done!

This article has been viewed 21 time(s).
Article Submitted On: February 01, 2011

Wednesday, 30 March 2011

Benefits Of Sending Free SMS To Mobile

Sending messages to mobile phones is one of the most popular modes of communication. In fact, millions of SMSes are sent to and from mobile phones across the world. These days, it is even possible to harness the power of the internet to send free SMS to mobile phones.

Some of the benefits of sending free SMS to mobile are:

1. Firstly, these are free services that may be sent from any location in the world to any other location in the world. Thus, there is no need to allocate money for the purpose of sending text messages.

2. An SMS text, whether sent from the mobile or from the PC, is a useful way of keeping in touch with other people.

3. It is possible to send SMS texts discreetly. Thus, you can stay in touch with family, business partners, colleagues or clients without anyone else knowing about it.

4. The receiver of SMS text messages can view the message instantly, if they so wish or they could view the message at their leisure and in private. Thus, the level of privacy involved in sending and receiving text messages is quite high.

These days, it is possible to send free SMS to a mobile using a PC. The online SMS service makes use of the same technology as the mobile to mobile SMS service. In this case too, the recipient gets the message along with the number of the sender. This makes it easy for the recipient to send a reply as well as identify the sender.

Online SMS services allow users to send bulk SMSes easily. They simply need to log on to the website, type in the message and fill in the addresses of the recipients. At the click of the mouse, the message is sent to all the recipients in the address book. Thus, the message is sent from the PC to the server of the service provider from where it is sent out to recipients all over the world. Online SMS services are the most cost effective way of sending bulk SMSes, nationally or internationally. So, they are immensely useful, not just to individuals but also for businesses and corporate houses. The most useful feature is that these messages may be sent to other corners of the world, like India.

When choosing an online service that can deliver free SMS to India, it is important to keep in mind that you need a service provider that can offer you the best return for your investment. Thus, it is necessary to shop around for the service provider who is providing the best services. Some of the services to look for include:

1. Sending unlimited free SMSes to India

2. Creating an address book

3. Managing sent text messages

4. Creating groups for sending messages

5. Easy process of sending bulk messages

6. Create personalized SMS templates

7. Great speed of delivery

SMS Development: The Downside

The technological advancements in the recent times have been so great and widespread, that they have virtually transformed the very way we live and function. Mobile telephones, as well as the technological acceleration it has experienced, is surely a good example of the same. Using the short messaging service feature on mobile phones has made the process of communication very easy and swift. Today you can find these SMS being used for both personal, as well as marketing and advertising purposes by companies.

Although SMS development has been able to bring people closer throughout the world, like a coin, this also has a flipside to it. The flipside in this case is the various threats which SMS exposes their users to.

One of the very first and most important downside is the hoard of spam containing messages and SMS content received by users each day, sent over by marketers. This is highly frustrating for the receiver as he cannot do anything to stop the receipt of such SMS and spam.

Another threat of SMS development is the questioning and luring messages received each day, which try to incur the financial or personal details of the person by giving him the luring of an attractive gift or a lottery. This information can then be used for notorious purposes and thus can cause harm to or get the receiver into trouble.

Another important downside of SMS development is the free and spoofed messages floating around the network. Such messages are often the result of a smart but bad intentioned hacker making through the security of a content provider and using his or her credentials to float in appropriate content throughout the network. Apart from this, there have also been cases of SMS faking and flooding in of too many messages into the inbox of the receiver.

Tuesday, 29 March 2011

Market New Products in Business With Bulk SMS Sender ID

Bulk SMS has become a wide choice of marketing for many companies these days. tele-marketing has been popular for a long time now and bulk SMS are replacing many of the traditional tele-marketing calls which could get annoying. It can be very good as you get to save a lot of money also as you can send single message to multiple sources from a single sender id. You can target multiple customers with a single effort of sending a single message than making multiple calls. Customers will always prefer getting a message than answering a call and they also will come to know where the message came from, from the sender id. Loyalty of your prospective customer is the prime important factor of successful business and there is no other better way to keep in touch with your customers than SMS without imposing too much on their privacy. You can use this facility to send promotional offers and important events happening in your business to keep them up to date. This is especially helpful for those starting out with a new business. You can send messages with sender id as your business name and the promotional or marketing message as the content.

When there are thousands of targeted customers, it is always better to go for bulk SMS. It can replace lots of money spent on marketing. Marketing is an important aspect of any business and you have to take it seriously if you are looking for success in business. There are various SMS gateway servers to help you send multiple messages through a network without causing congestion. There are SMS gateways that let you send around 25000 messages per minute. This will be a real great boon for businesses to exploit such great opportunities. If you have to let around 25000 know about your business through television commercials or hoardings, or radio commercial or Tele-marketing by making calls to all these people, it is going to cost a lot of money and man hours. With bulk SMS, you can reduce cost and effort greatly. You can type a single message and choose to send to all these 25000 people at a single time. You will be amazed to hear that there are certain web sites that let you send SMS for free. So if you choose such a website, you can do the whole marketing campaign for absolutely free of cost. There are many other advantages of SMS marketing such as SMS are more personal than reading a commercial in an e-mail or a newspaper. Users are more inclined to read SMS than an e-mail.

Most of the companies find it difficult to cater to each and every targeted customer in their database with the usual marketing techniques, so bulk SMS is the better way to achieve this, that too without spending any money. Some of the companies popularize certain products or brands by registering that as their SMS sender ID through SMS gateway servers. If you are trying to market a certain new brand, you can do so by registering that particular brand name as your sender id in the SMS being sent.

This article has been viewed 68 time(s).
Article Submitted On: February 01, 2011

Spy On Cell Phone Text Messages - It's Easy And Cheap Now

If you suspect your spouse is cheating on you, your child is getting into drugs, or your employee's are stealing you blind, then the ability to spy on cell phone text messages is the answer you've been waiting for. Before this new technology, it was hard to catch a cheating spouse. You had to hire an expensive detective or try to catch them yourself by following them around for months or years. When you suspected your kids were starting to do drugs, the best you could do was ground them and keep an eye on them. As for employee's stealing from you or going out drinking when they were suppose to be working, it was pretty much impossible to catch them without doing a lot of detective work or hiring someone to investigate.

Now that you have the ability and technology to spy on cell phone text messages, you can pretty much find all these things out in a very short and inexpensive way. You see, now that cell phones have become sophisticated with easy keyboard and texting pads, most people use them for as much or more communication using texting as they do for actually talking on the phone. You can easily catch the banter of the two cheaters exchanging love messages, your child texting with a friend about where to buy their drugs, or employee's texting with friends about what they just took from your business.

With this new technology allowing you to spy on cell phone text messages, you can read any messages that are sent or received from the phone you are tracking. The messages are logged on your own personal account in real-time. You can read them as they are happening. It also creates a stored record so you can read them later or use as evidence if you need to. These messages are saved and permanent even if the person doing the texting erases the message from their phone. The application is completely anonymous, so they'll never know it is installed on their cell phone.

You can see how the ability to spy on cell phone text messages makes it easy to save money and time. No need to hire expensive detectives. More importantly, it will help you with your peace of mind. You won't have to spend months or more agonizing over whether your child is doing drugs or your spouse is having an affair. You can find out almost immediately.

A spouse or partner that is cheating on you is devastating. So is getting a call from the police that your child was just picked up for doing drugs. A dishonest employee could cause your business to go under. With today's technology, you have the power at your fingertips to potentially save your relationship, save your business, or keep your kid off drugs, before it happens. Having the ability to Spy on Cell Phone Text Messages can help you know in real-time exactly what is going on to help you head off a disaster before it happens.

You can watch a great demo at http://www.cellphonespyingsoftware.info/ that shows you how easy it is to install and use software to help you uncover the dishonesty and protect you and your family.

Article Source: http://EzineArticles.com/?expert=C._R._Graham

C. R. Graham - EzineArticles Expert Author This article has been viewed 129 time(s).
Article Submitted On: February 18, 2011

Monday, 28 March 2011

Secrets to Comedy SMS

Comedy SMS services were made available to the public thanks to a new cutting edge technology. It continues to warm the hearts of many eager fans as they get to receive new and fresh bits of humor and streams of comedy. The application of technology has come with amazing merits that cannot go unnoticed. Across the globe, more and more people are using this technology of bulk messaging to turn around their fortunes and in this case brighten their mood through fun and humor. There is no doubt that comedy SMS will continue to feature in society for years to come. These are some of the top merits that continue to be enjoyed by the consumers who have subscribed to the services.

Comedy SMS is easy, fast and hassle-free. This means that after a simple subscription, you can look forward to new messages daily or as agreed and stipulated by the service provider. The service is also very convenient and can be used by anybody. Comedy SMS has the power to transform your outlook and improve your mood for a better attitude. With excellent emotional and health benefits, these services will not cost an arm and a leg. Many services require a minimal subscription fee. You can also opt out at any time by unsubscribing from the service. It is also a great way to share humor among friends through SMS. Those lacking in comedy ideas will certainly get the right spark of inspiration. With increasing competition among bulk SMS services in society, the prices can only come down for consumers making comedy SMS' future outlook even better.

Once again technology has made life easier. This is a great and convenient way to communicate without taking up much of your time which makes us all happy.

Scheduling SMS Is the Way To Go

If you have been on the receiving end of an SMS in the middle of the night or when you are in an important meeting, then you will appreciate SMS scheduling. The fast moving world of technology is constantly bringing forth new developments. This is true for every sector and industry and also for personal use devices like cell phones. Every so often there is a new kind of cell phone or new features and functions that can be performed on existing models.

A new feature on cell phones that is being widely embraced is SMS scheduling. This service enables one to draft an SMS but program it to be sent at a later time rather than immediately. One keys the future date and time that one wants the message to go out or after which duration of time it should go out. The service allows for one to send text-only SMS, text and Unicode, text with graphics like calendar entries, OTA images, contact entries and WAP bookmark entries. If the service usually supports file attachments, these can be sent too. Once the message goes to the receiver at the deferred time, it will look like any other message with no indication that it had been drafted and scheduled to go out later.

SMS scheduling works very well for busy people on the go. It allows one to work ahead of time because it is possible to do a bulk of SMS at one time and schedule when every one is supposed to go out. It can be personal messages like birthday greetings to work-related ones where one can schedule reminders, confirmations and requests for meetings. One can do this as far ahead as a week, a month or even a year for personal messages.

One will often get messages such as from the doctor's office reminding them if their appointments a day before or confirmations for appointment requests.

Another group of people who benefit from SMS scheduling is those who send messages with people outside their own time zone. Rather than irritate someone with a late night message, it is possible to schedule the message to go out at a convenient time in the recipient's local time.

SMS can also be used to help one be organized with their finances. One can request to be sent reminders about payments one should make like for bills as well as repayments for loans. If one's bank supports mobile banking, one can also get alerts as money is credited and debited into the account.

Scheduling an SMS is simple. All one has to do is select the date and time they wish the SMS to go out or choose the duration of time after which the message should be sent. Setting a duration is ideal for messages that are meant to go out after short periods of time like a day or a few hours.

The way to do it is to write the message to be scheduled and then save it as a draft. To queue it for later sending, go to the view drafts option, then the schedule option. You will asked to enter the date and time the SMS should go out. When you key this in, choose OK and a confirmation message will come through after which the message goes to the Outbox. You can change the chosen date and time by going to the Outbox, choosing the message and then the edit option. When the new time is set, the confirmation will come through again.

Sunday, 27 March 2011

Different Call Handling Techniques

There is so much thought and planning that goes into many aspects of a business. Sales teams meet and discuss goals. The financial status of the company is always a front burner issue. Memos fly and minds get together to try to trim the budget. Human resources often spend thousands of dollars and hundreds of hours creating employee policies. Advertising and marketing is constantly working to gain a competitive edged in the marketplace. But, what is often overlooked is the call handling techniques of a company. What to do when the phones ring is, in many companies, taken for granted. How hard can it be? The phone rings and you answer it. What more is there to it than that?

Hello. Can I Help You?
When the phone rings in your office it is "go time". The goal of every company is sales. The phone call is the front door into your office. So much planning and meeting goes into the process of making the phone call ring. Yet, a mishandled telephone call can have disastrous results. This is why it is extremely important that a business has properly mapped out a plan for call handling techniques. Failing to plan how each call should be handled is like setting a plan to fail. With the proper planning, training and implementation, call handling techniques can be smoothly integrated into any business model to ensure success.

In House Call Handling Techniques
Some companies can handle their telephone calls in house, or right there within their office space. This technique is something that allows on site supervision and, if done properly, can be extremely effective. In house call answering allows the employees of the company to field phone calls, address inquiries and troubleshoot problems. Accounts payable and receivable can be handled seamlessly and the caller can have almost any need met during the phone call. While this method works well, it can often times be costly. Employing telephone staff, receptionists and secretaries is a costly undertaking. Businesses that sustain a steady call volume are usually the most likely to utilize in house call handling. These companies can get their monies worth by keeping the staff busy.

Outsourced Call Handling Techniques
Companies that do not have enough call volume to sustain a telephone staff, or in house call center; will often choose to outsource their call handling techniques. These companies will utilize and answering service, a call center or contact center to help maintain their telephone calls. While this is a cost effective method, there is often subtleties of the business relationship that are lost when the calls are no longer taken in house. While these call centers have access to the very same data and information that one has in the office, the interpersonal relationship between the business and the client is often severed. Answering Services and call center are becoming more commonplace in these equations, which allows for more continuity in dealing with the clients and becoming the face of the company.

Often time's companies will choose the best of both worlds, opting for a combination of in house and outsourced call handling techniques. The answering service, call center and contact center works in tandem with each office sharing the load of calls, and utilizing each other's skills to create the ideal solution. This method, if implemented properly can provide cost savings along with optimal efficiency of call handling. This hybrid relationship can work differently based on the time of day or change of call volume.

Regardless of how a company chooses to handle their telephone calls, a plan must be in place to do so. Call handling techniques may seem to be obvious, but attention is needed for every detail. Techniques can be constantly altered based on thorough review of each and every situation. A company's telephone strategy should always be evolving and progressing. Companies must look within and without to find answers, methods and strategies for call handling techniques.

Why It's a Good Idea to Use SMS Websites

When technology birthed the mobile phone several years ago, the way people communicated changed forever. Back then, the phone was used only to receive and make calls. Fast forward to today's brands and models of phones and one can send and receive messages and perform a myriad of other functions include send and receive emails and faxes thanks to highly developed applications.

With more technological advances, it is possible to now send SMS from a website and not only a phone. This is thanks to platforms that have been developed to support or enable SMS-related applications. These platforms are hosted by SMS gateways that make it possible to send and receive SMS across any application using worldwide operator coverage.

An SMS gateway enables one to integrate all manner of legacy and front-end systems that are conveyed through a cluster of user friendly and flexible Application Programming Interface (API) connections. It is through this that one gets connection options like XML, SMTP, HTTP/S, FTP, SMPP, Com Object and SOAP. These are easily installed, quick to use and compatible with a wide band of usage. On this easy to use web based interface, it is very easy for one to manage all of one's API connections, keep watch over campaigns, do in-depth reports, transfer cash over the internet, send and receive invoices, keep adding sub-users among other applications.

It also possible to make options as regards message routing profiles according to one's budget and their redundancy needs.

Some websites will also provide extra code scripts so that one can use them with all the interfaces and that will enable integration with high quality specification tutorials and documents. Some gateways will deliver to as many as 200 countries and support two-way SMS messaging in at least 100 countries.

Apart from convenience and wide reach, another good reason to sign up on an SMS website is that you will cut down your cost of sending messages. To send messages using some gateways, one only needs to register which is free and then purchase message credits. Costs depend on the number of credits purchased and the location of the recipient. Some websites have a calculator to help you work out the cost. If you want to be able to receive as well as send messages, you will need to rent a two-way number.

For those who have blogs, websites and profiles on social networking sites, they can add these tools to enable people send feedback right from the site. One can respond to messages here without revealing their private numbers. It is possible to also to create real-time polls to keep track of hits and it is even possible to blog while on the go. For businesses who want to use SMS as a promotional tool, they can customize designs in terms of style, size and color to be that of their logo. This tool is also ideal for those who are merchandisers such as on eBay, those on sites like Face book, Bebo and MySpace as well as webmasters.

Saturday, 26 March 2011

Text Message Marketing Benefits for Local Businesses

If you own a local business, whether you provide goods and services, you can really benefit from text message marketing. This form of promotion is easy to use, cost effective and offers one of the best rates of return of any type of advertising. The fact is when people leave their homes they take or go with three things-their vehicle, purse or wallet and cell phone.

That means that text message marketing connects with customers wherever they may be. Whether the receiver of the message is at home or on the road, they will have instant access to your offer.

Benefits of Text Marketing

There are benefits to any type of advertising or marketing campaign. Text message marketing carries advantages that are unique. One is the rate of return, which ranges from 10% to 30%!

Other benefits include:

Marketing messages that are focused on customers or potential customers who have opted to participate in this service. These are people who have said that they want to hear about your specials, bonuses, contests and any other type of offer you may send them.If there is a coupon involved, people cannot lose it. It is not a printed coupon but a Mobile Coupon that is on the screen of their phone.The message may be sent at a specific time to specific groups or subgroups in your area according to their area codes.Text messages are short and to the point, which means they fit perfectly with busy people's lifestyles.Over 95% of your messages are opened.Instant and continuous recognition of your business.Minimize missed appointments or reservations.

Advantages Are Numerous

There are many financial advantages to local businesses when it comes to using text message marketing. You save money because there are no mailing costs, no printed coupons or mailers to pay for and no need to coordinate or labor over a mass mailing.

Also, there's no equipment to buy. By working with a text messaging marketing service, you can use bulk SMS capabilities and Mobile Keywords, which allow you to connect quickly and easily with your customers and clients.

In today's time, mobile text marketing in this fashion gives local businesses almost an unfair advantage over competitors. It's still in the early adopter stage and the opportunity is massive. Think of ways or promotions you can offer your customer base today using mobile. You'll be blown away by the response!

Texting Etiquette - Everyone Should Know These Rules of Texting

While texting is a common form of communication these days, it still requires that we maintain a level of basic etiquette. And while this may sound simple enough, often good manners are ignored. When this happens, texting can turn sensible people into rude and thoughtless people.

Here are a few items to remember.
Texting is casual communication to be used in combination with face to face and other verbal methods.Spell all words, eliminate confusion.Never use all CAPs, it is the equivalent to yelling.Texting doesn't require a response.There is always a time and place for it. Not anytime and anyplace.Texting while dining with friends or family is rude.Never text to someone while you are driving a car. It is very stupid because it is very dangerous.

In today's world, high tech has replaced high touch in many instances. We are geared to multi-task. We are self-absorbed and don't realize many our communications are simply sound bites. This is especially true for texting. Text messaging transmissions are limited to 140 characters per text. Any more than that becomes multiple texts. If the original text or response is more than 140 characters, it probably should be an email or verbal instead. Voice and face to face communications are imperative for any relationship.

Be aware of it becoming a habit. The tendency today is to text although it is just as easy to pick up the phone and call. Communication, according to dictionary.com is defined as "the imparting or interchange of thoughts, opinions, or information by speech, writing, or signs". The operative word is interchange. Texting etiquette sometimes fails at this. In a text, the sender is not necessarily looking for a response. If you want a response, then you should ask for it in the text.

Texting is casual. It can minimize the strength and meaning of your communication. Think about the message you are sending and consider how your words might affect other people. For example, sarcasm is extremely difficult to communicate in a text. Spell all words out instead of abbreviating. This will keep your message clear and alleviate miscommunication, confusion and often time's annoyance. It is also important to distinguish between casual or more formal methods of communicating. For example, invitations to planned events are formal and wouldn't be appropriate in text form.

Texting while dining is completely out of line. Whether home or in a restaurant, it's rude to the people around you. And if everyone at the table is texting, why are you together? The same goes for movies. Yes, it's rude, but you also do yourself an injustice. You miss key features and nuances of the movie and the light from your phone is probably distracting others in the theater.

Texting is a tool that requires the sender to be cognizant of his or her surroundings. It requires us to focus on the words we are saying and make sure that we are succinct and clear in our messages. It is important to follow these basic rules of etiquette and support the high tech human world we live in.

Karen Anise has over 20 years' experience in private, public and corporate finance. She enjoys sharing her commonsensical knowledge about current topics recognizing that her subject matter comes from practical experience in various environments. She is committed to sharing to encourage people to be deliberate in all aspects of living peacefully.

Article Source: http://EzineArticles.com/?expert=Karen_Anise

Friday, 25 March 2011

Mobile Text Marketing Tips for 2011

At the moment, we are on the brink of another communication shift and evolution. Just as social media swept the business world in 2005-2006, mobile text marketing is doing the same thing this very moment. It's still in the early adopter phase, however there are five times as many mobile devices than there are computers.

So, how to you as a business owner capitalize on this profitable and fresh mobile marketing medium? First things first, get in the game! You'll want to begin to utilize short-codes with keywords. I'm sure you've heard on the radio or TV commercials saying "text PIZZA to 55555 and get a free slice," or something along those lines.

That was just one example of what can be done. Short-code numbers and keywords allow you to build a mobile text marketing database to send offers to those same peeps in the future. The astonishing thing is, text messages have a 97% final open rate. You're guaranteed to have your message read.

Also, typical response rates hover above 11% and have gone as high as 30%. That means if you send a text to 1,000 people, you could potentially have 300 customers beating down your door today!

Another important thing to remember about mobile text marketing is that it's very new. Over 65% of ALL emails are spam, but less than 5% of text messages are. The opportunity is big, very big.

Another popular feature of mobile marketing is that you can send appointment reminders. This is very handy especially if you run a business that see clients multiple times per month. No-shows cost businesses thousands each month. Text messaging marketing has been proven to reduce no-shows by 50%, sometimes even 75%.

Other cool things you can do with mobile marketing include coupons, e-cards, and bulk sms.

That means more business and more income. Mobile text marketing is highly profitable at this point in time and there is literally no competition. It's a marketers dream, really. There has never been a better time to grow your business with mobile!

Stuff You Ought To To Learn About SMS Marketing

What is SMS marketing? It is marketing or campaigning done through SMS or short message service. SMS set forth in the early 2000s when business enterprises began collecting numbers from masses to send out their promotions or ads to. This resulted in treasured or preferred messages from commercial enterprises though of course there are those who did not wish obtaining such messages. This type of marketing goes to the class of mobile marketing. Mobile marketing is a relatively fresh concept of campaigning. This is publicity done through anything that is mobile or moving. An example would be a billboard in a mobile van. There is also another sort of mobile marketing in which anything wireless such as mobile phones are used. And here is where SMS marketing gets in.

Why is this an important business scheme all of a sudden? Why do commercial enterprises, big or small sized, enlist in such a thing? The solution is simple. It trims on prices while it reaches a lot of people. While large companies spend lots of money on television commercials and other sorts of above-the-line advertisement, the modest companies can barely compete with this. One resolution for them to get hold of their target market is sending messages to mobile phones about their merchandises, publicities, etc. This is comparatively a much cheaper fashion to go about the said concept of advertising. There is also the individualized touch that most consumers might appreciate. If a consumer receives a text message that greets him on his birthday and informs him of a freebie in a certain eatery for being a nice patron, this may be received positively. Then again, consumers might reckon this as an encroachment of privacy or a nuisance. Still there is always the opt-out option that consumers can avail of.

How does this work exactly? A mobile marketing company employing SMS marketing will give a customer, a restaurant for example, a short code. A short code is a combination of numbers that is assigned solely to that customer. The messages from the customer will be directed through this number. Other things that a client will be given are keywords, full platform access, support in videos, webinars and the likes.

There are various means that mobile marketing can assist a commercial enterprise. SMS marketing is just one of the modes of this progressive campaigning. While monetary values and availability are some of its greatest features, one has to know first the target market of a particular commercial enterprise and reckon if this is acceptable for them. If the business is concentrated on building a group of people or a community then this is a right choice. Otherwise, this might not prove to be successful.

If at all possible have a trial first before acquiring the services of a mobile marketing company. Some companies offer this for free and this should be taken advantage of. A client has the chance to know if the marketing company is the right one for them, if they can understand their needs and if they can make higher sales translated through the use of SMS marketing and other mobile marketing tools.

Thursday, 24 March 2011

Increasing Use of Bulk SMS in World of SMS Marketing

Bulk SMS software is the latest buzz in the world of SMS marketing and in growing competition in the market, it looks like a lengthier stay. When it arrives to SMS marketing, one thing is very clear that the businesses choosing for it are actually searching for quick and easy way communication with the clients and the customers. Time is valuable and hence bulk SMS is the most favored SMS solution for SMS marketing campaign in India.

The SMS software is getting much popular each day, just because of its several advantages which builds your business handling favorable. Not only this, SMS messaging gateway has some other option which delivers messages as fast as possible. Customers satisfaction and the happy clients are the top concern of any businesses and only for those reasons it becomes essential to render top class services to them. Sending business messages to the point audience in minimal possible times is essential hence by get through bulk SMS software we can do it very easily with affordable cost.

Use of SMS messaging gateway can be really advantageous for the start-up companies who are not careful of the way in which business must be carried on and also since they are lack of funds. It is essential for the businesses to attain utmost visibility and for those marketers must focus on transferring messages to as many people as possible and hence in that case bulk SMS software is the best solution. SMS messaging gateway is a technology which can deliver message from one medium to another and hence an e-mail can be sent to a cell phone recipient within no time.

In India, many of the businesses that have preferred for SMS marketing campaign choose bulk SMS software. SMS marketing has grown by bounds and leaps and without API, the overall process cannot function. For over eight or ten years from now, short messaging service is working as a big communication device by most of the endeavors. It has been made possible only through SMS gateway API which carries of the traffic among the people and the marketer at the receiving end.

The main aim of any business is to provide best customer services so that they stay loyal and satisfied towards the company in the long run. To raise the customer service, marketers mostly prefer SMS gateway API which coats a way for millions of messages in the form of appraisals, launch of latest products, bonus and other particular day's messages. Bulk text messaging is one of the most favored and most commonly used forms of SMS marketing and with the help of this; customer service experience can be developed.

Text Communication Functions Ideally

Many users of SMS messaging are comfortable with SMS messaging and furthermore SMS marketing promotions has certainly been popular throughout Europe for some time. SMS marketing ads appear to be already familiar to younger consumers and also apparently consumers tend to feel that they're control on account of SMS marketing is consumer-opt-in features! SMS message marketing supports text -to- be a part of, SMS 2 Win Prizes, Text -to- survey, Text -4- coupon, and any of the established options. The approaches to assist consumers, as well as accumulate customer data for utilize on upcoming SMS cellular advertising programs. Supplementing your campaign's promotions by text short codes both offers 7-day engagement to consumers and can facilitate the sensation of information provided.

text marketing technologies has the hefty benefit beyond those offered by TWITTER on account of Twitter doesn't offer two-way campaigns. The brief track record as for text message marketing and social media is short-lived, and impressive as well as is expected to be similarly impactful in the future. SMS cellular consumer database management and also SMS cell phones client assistance allow the capacity to assemble subsequent campaigns significantly more elegantly than ever before. An awesome fact on SMS promotion is undoubtedly the fact that it gets a 90%-plus go over rate in the instant that the SMS is sent! Text receive conversion-rates can be better than email receive rates and sometimes even more powerful.

People on the U.S. marketplace nowadays see text messaging because it is an even more effective way than cellphone client assistance. One notable advantage facilitated by Text cellular advertising is that one can have various a short code provider on every market segment you are targeting as well as measure the performance on the ad spend specifically. Text promotion tactics enjoy advantages above and beyond those available with TWITTER and social marketing for several reasons, specifically by reason of when you use Twitter clients generally can't subscribe-in your marketing campaign from the mobile phone immediately while in SMS message marketing tactics your clients need not wait to go online and establish a Twitter account and then find your account and then follow your feed.

SMS-to-sign-up shortcodes provide consumers the most elegant approach for Text-to-register cell phone marketing programs and get updates using a shortcode, also called a SMS Gateway Provider. Therefore, naturally, lots of Businesses can be seen literally lining up in order to begin using SMS marketing solutions. Everybody is accustomed to the idea of mobile telephone, and also these days text messages. Evolving SMS promotion tactics enable a business to collect subscribers, potentially permitting multiple ongoing interactions with Text promotion. SMS promotion methods make your operations dynamic as well as powerful while expanding your audience over time. One common method seems to be utilizing text-to- solicit comments which works great for restaurants.

Support your customers by keeping in contact to your clients as well as prospective customers 24/7/365, even hours when staff don't wish to be on duty. text broadcast can be the duct tape that enhances contact with with customers in addition to the fact that it every customized advertising niche.

Wednesday, 23 March 2011

Texting Etiquette - Hints to Help Your Teen Text Appropriately

There are three main principles you want to stress to your teens to eliminate poor habits related to texting: timing, quality and purpose. Once your teens understand the significance of these principles, they will appreciate these tips. It will help them balance their time, allow them to get their message across, and encourage them to be considerate of others.

We have all experienced this. We're talking with our teen, the phone chimes with an incoming text message. Our conversation is lost. They are on to the next thing, a text which in their mind requires their immediate attention and perhaps an immediate response. As parents, we recognize that this technology is important to all, and it has taken on a life of its own with our teens. It has become their primary tool for communicating and is supported by the social significance of always being accessible.

First, ask your teen to think about their texting habits. Are they quick to text a comment or reply? Are they texting impulsively? If so, is the text really appropriate? Here are some guidelines to help you talk to them to make that determination.

1. There is a time and place for texting.

There is always a time and place for texting; not anytime and anyplace. Everyone should know never to text while driving. Even the best of drivers cannot multi-task driving and texting. Accidents happen in split seconds. Studies show that texting while driving is a major cause of accidents. And texting while driving is not only dangerous, but very stupid.

Texting while working is totally unacceptable, especially if you are being paid by the hour. It shows that you are shirking your duties, probably distracted and certainly not paying full attention to your customer. Wait until you are on break and go to a secluded place to text.

There should be no texting in church or other spiritual gathering. You don't want to miss their blessings.

2. Texting is for brief succinct quality messages.

Remind you teen of the purpose of text messaging; to communicate a brief and succinct message. The universal technology for texting includes 140 characters per text. Text messaging is intended to be a short comment, succinct and specific. While adults are finally catching on, teens have been texting for what could possibly be an entire generation. They developed a new language to allow them to fit the content into the body of the text without it being truncated. Since then technology has improved. Most devices allow for the full message to roll into multiple texts effectively defeating the original purpose. The rule of thumb should remain no more than 140 characters or use email or phone call instead of a text.

3. Be considerate and purposeful.

Teens must consider how the content of their text will affect others. Tap into their compassion and remind them that they don't want to offend anyone via text. For example texting should not be used for breaking up with someone. Teens hide behind the tool to reduce the person to person, face to face communication. Everyone deserves to be treated with kindness. It is almost never appropriate conduct to text about relationships, major life events or critical issues between you and the recipient. The message invariable comes off as flippant.

Remind them to slow down and read each word carefully before sending the text. With predictive text technology, they may be sending words or phrases they had no intention of sending.

Encourage your teens to spend face time with each other. There is no better way to really get to know their friends. Everyone can be a friend to someone without alienating anyone. It's rude to text other friends while you are with friends unless the objective is to include that person in the gathering or conversation. On the other hand, remind your teen to remain engaged in the real world with the real people they are with. And be in the moment.

Finally, never text while you are angry or upset.

In general, texting is a valuable communication tool, but used haphazardly without regard to basic etiquette, it becomes a bad habit that indicates poor social graces. Participate with your teen by using these tips when texting to them. Then encourage them to set the example for their peers.

Karen Anise enjoys sharing her commonsensical knowledge about current topics recognizing that her subject matter comes from practical experience in various environments. She is committed to sharing her thoughts on these topics to encourage people to be deliberate in all aspects of living peacefully.

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Is It Possible To Get Someone's Text Messages? Sure Is - Here's How!

Today we're going to go over how you can get someone's text messages without having to actually touch their phone. Many people want to be able to look at texts on somebody's phone, but obviously it's difficult to get a hold of their phone for long enough to do so. However, there's an easy way you can see everything without the phone.

Have you ever heard of cell phone monitoring software? This is a relatively new piece of technology that actually lets you see everything someone is doing on their phone.

And even if they delete their text messages, you can still see any message they have sent or received.

On top of being able to get someone's text messages, you can see all the phone calls that have been made, any web browsing they have done, look at messages sent from applications such as Facebook and even pinpoint where the phone is at anytime using GPS.

This type of software needs to be installed on the phone first, but it's incredible how easy this is. It takes two minutes to install - literally no more than this. You will simply use the phone's web browser, type in a certain web address and the software will automatically install itself on the phone.

And don't worry about the person who owns the phone ever knowing that it's on the phone. This software is completely invisible so they won't be able to detect it and won't know that you're watching.

To read their texts and see all the activity on the phone, you simply have to login to a special website (you'll be given a username and password) and you will then see everything in front of you on your computer.

This type of software makes it easy to get someone's text message and see exactly what they're up to.

Tuesday, 22 March 2011

The Mobile Marketer: The Next Big Thing

Marketers are constantly asking "why mobile?" Here are the main reasons every marketer should consider mobile marketing and advertising:

There are currently 1.8 billion internet users.How many millionaires are there from it?As of right now, 5 billion people have cell phones.51 million of them have smart phones.People haven't figured our mobile marketing and advertising yet.The possibilities for those who now jump on the mobile bandwagon are endless!

There are few reasons why I know that mobile is the future. Google announced that they are focusing on mobile, Apple is now called a mobile company, Google bought the biggest mobile advertising platform - AdMob and Apple started their own mobile advertising platform as well - iAD.

Even though there are currently 5 billion cell phone users, we should focus on 51 million of them. They are the ones that will convert the highest and therefore make us the most money.

Apple's iPhones and Google's Droids are pretty much little computers. On January 22, 2011, the 10th billion app was downloaded from Apple App Store. There are 300,000 applications ready to download. There are some apps that are averaging $10,000 per day from downloads. Now imagine being able to advertise on those apps that have all those eyeballs. That is huge money for any marketer.

Google brought out the Droid to be the competitor to the iPhone. Reports have actually shown that they have now sold more Droids to people than iPhones. Droid is growing fast every day which is of course good for us marketers.

Since you can be one of the first marketers to really get into mobile advertising, you need to understand how huge this is. This is like being told 12 years ago to start using Google AdWords for your business. People became millionaires literally overnight. And guess what? Mobile marketing is five times bigger.

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Josepha Edman is an online entrepreneur and internet marketing success coach. She teaches people and businesses how to market and brand themselves online. She has been teaching entrepreneurship and marketing for the last 15 years. She regularly facilitates business workshops.

Josepha specializes in:

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Bulk SMS Is Best Choice to Send Group SMS

With the world moving at a faster pace, people are scrambling to keep themselves informed about their environment and current events in the market as well. SMS marketing is a form of communication that all other advertisers and marketing of produce.

These days' people look for options that save time and money. They seem to always search for something that is available in a short period of time. Bulk SMS meets this need perfectly.

With people updating themselves about the current happenings Bulk SMS has become common among the masses as Bulk text messaging is an easy way for you to deliver direct messages to a number of people all at the same time. It is an SMS service growing faster with the rushing advertising media.

Mobile SMS has significantly changed the ways of communication in recent years. It has become the best way to advertise on digital media. The SMS software seems to be tailor made to the lives of people & their ways of communication especially the business organizations. That's why for the business organizations reaching their target people has become much simpler than before.

One cannot ignore an instant message that falls on your mobile inbox. This form of SMS is at the top in the modern stage of the competition. Now, whether it is new updates about fashion, latest news, discount offers in market, job alerts or professional and business promotional campaigns - Bulk SMS brings a solution to all your needs.

To give their products the best reach to the masses in every nook & corner, Bulk SMS is being largely used by marketers these days.

They find it to be the smartest medium that supports their needs & makes their revenue generation even easier. There is no best option available in the market other than Bulk SMS that can spread awareness within seconds in the public at large. It has overcome all the geographical barriers by giving a global coverage to your product & that too in a fraction of seconds.

There's no doubt that SMS marketing has become an essential feature of the everyday life of marketers.